Home staging is a bit like the hidden ingredient in your grandma’s prize-winning cookies—you don’t always see it, but you definitely notice when it’s missing. With the real estate market more competitive than ever, the importance of staging a home to sell quickly and for the best price cannot be overstated. But here’s the question that …
In the fast-evolving world of real estate, standing out has never been more critical. The battle for attention and appeal is constantly morphing, and now, a new contender has stepped into the ring – virtual staging. But before you rush to the latest and seemingly most convenient solution, it’s worth considering whether the traditional approach might still …
Home staging is the pivotal art of transforming a house into a home. It’s marketing in its most literal form— creating a vision of a lifestyle that potential buyers can aspire to. As a professional stager, your primary goal is to showcase the property’s best features and ensure that it resonates with the target demographic. …
Toronto’s real estate sector, much like a speeding car suddenly hitting a speed bump, has felt the jarring slowdown in recent times. Affected by various factors such as soaring housing costs, tightened mortgage regulations, and economic downturns, the real estate market in the city is not the towering force it once was. Home sellers have …
In the high-stakes game of real estate, staging is the silent hero—subtly influencing the buyer’s perception, nudging emotions, and ultimately sealing the deal. In this competitive arena, every choice you make as a stager or agent can mean the difference between a swift, profitable sale and a property languishing on the market. But what if we told …
A fresh new year is here! We have made it easy for you to follow the upcoming trends for 2019. Some of these shades we’ve seen throughout the year, so if you need inspiration on how to make your rooms speak, scroll down and get inspired! Colours: Warm rich hues like burgundy and rose …
In today’s market, it is important for agents to partake in professional development courses that broaden their horizons, as well as keeping them informed of industry trends. RESA has cultivated a course with the most up-to-date information on real estate staging that enables agents to meet their fiduciary duty to their clients as well as …
Qwyn Campbell started East Side Prep – a real estate staging and styling company based in Toronto’s east end – with a mission to offer something different to inner-city listings. When property searching herself, Qwyn noticed that a majority of condos and lofts for sale had a cookie-cutter look and saw an opportunity to inject her …
Angela McKinnon is your Property Stylist Expert. Angela offers more than 15 years of styling expertise working with both homeowners and licensed real estate professionals. Angela has both an innate and elegant sense of style combined with an extensive background in the business. She has completed a number of courses and programs, conducted by industry …
Living in a metropolitan environment is living the dream. Access to the latest entertainment, restaurants, and amenities is what keeps people flocking to this great city. Those shiny condo towers represent an urban playground that house thousands of people, their stuff, and their lives. The perks of condo-dwelling are myriad: affordability, central location, a great …
